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Bindu Reddy of MyLikes on This Week in Startups #132

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Podcast:This Week in Startups - Video

By: ThisWeekIn

Published:April 12th, 2011

Duration:00:00

Channels:Business, Business News

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Are you willing to throw the weight of your Twitter feed behind a brand? MyLikes CEO Bindu Reddy sure is. She's betting that you'll happily endorse your favorite things via social networks in exchange for cold, hard cash. On this week's show, Reddy discusses the ethics behind sponsored placements, the democratization of advertising and how we can all cash in on our Internet fame.

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This Week in Startups - Video

Entrepreneur Jason Calacanis and a rotating group of guest experts bring you this weekly take on the best, worst, most outrageous and interesting stories from the world of Web companies. Calacanis, a podcasting pioneer, gives you an insider's look at what's happening in the tech industry with his trademark blunt style and good humor. Looking to start your own company? Need strategies for improving your business or motivating your team? Just want to catch up on what's happening in Silicon Valley and beyond? Your journey begins here.

About the Author

Mark Jeffrey

Santa Monica, CA.

Website: thisweekin.com

Bio: ThisWeekIn, Inc. offers a network of podcasts covering a wide variety of topics from tech to entertainment. Produced out of our Santa Monica studio, our shows feature guest experts, founders, movie stars, comedians, technologists and CEO’s — all keeping you up to speed on what’s happening this week with a fast and funny style. Informative and entertaining, ThisWeekIn is the place for whatever your interests may be.

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